Подсекция "Strategic Communication" (на англ. яз.)
Подсекция «Strategic Communication» (на англ. яз.)
Модератор: проф. Шилина М. Г.
https://us02web.zoom.us/j/9554382262
Докладчики:
1. You Keke, Communication University of China
The strategic communication of the Chinese government in coronavirus incidents on Chinese media: studying public trust on isolation and openness dichotomy
2. Александрюк Екатерина Александровна, БГУ (Беларусь)
Strategic Communication on Belorussian crowd-platform Talaka.org: How to improve its effectiveness?
3. Глизница Нина Анатольевна, ВлГУ
Strategic communication: the objectives and methods of using TV during the COVID-19 pandemic
4. Терехова Марья Андреевна (РЭУ имени Г. В. Плеханова), Al-Shemmery Fady-Abbes (Université de Neuchâtel)
The new promotion strategies for the Swiss resort region in Moscow: analysis of digital communications and development of recommendations (example with the Dents du Midi region)
5. Шилина Александра Геннадьевна, МГУ
Strategic Communication in Blockchain Context: The Opportunities of Media DAOs
6. Шляпина Ангелина Антоновна, ЧелГУ
Rock musicians as a tool for promoting brands in glossy magazines
7. Шилина Мария Геннадьевна, Сколтех
New Strategic Communication Instruments in the Sustainable Development Context: a Case Study of the Belt and Road Initiative
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